Putting the customer as god can have its drawbacks. It can make an already entitled person act even more unreasonably to a crazy degree, and research from Japan’s Ministry of Health, Labor and Welfare has shown that customer harassment (カスタマーハラスメント) is only getting worse while other types of harassment seem to be on the decline, although still taking up a bigger proportion overall.
I’ve dealt with this topic before in a video if you want a bit more background on it, see the post below:
A high profile example of this is a recent update to Nintendo’s regulations regarding their repair service that was put out in an otherwise innocuous tweet:
The tweet itself didn’t even mention カスハラ, but the regulations list several new items including カスタマーハラスメントについて:
The new policy prevents 威迫(いはく)・脅迫(きょうはく)・威嚇行為(いかくこうい)・侮辱(ぶじょく)and many more variations.
Nintendo has had ongoing issues with their Joy-Cons especially Joy-Con drift and likely has resulted in many keyboard warriors demanding free repairs outside warranty periods, another item on the new カスハラ list.
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